Tabletop Games Marketing for Today’s Market

Kickstarter best practices evolve rapidly. Do your best work and hire a verified Kickstarter Expert to incubate your project.

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Board Game Badger

For the last 3 years, I have studied every tabletop game Kickstarter campaign to launch on the platform. Each week, I highlight 10 new campaigns in a series called Board Game Badger.

Latest Posts

I work with creators around the world to incubate their product from concept to fulfillment. These are just a few consultation services I offer.

Manufacturing

A viable product always starts with reasonable manufacturing quotes.

Campaign Layout

Best practices for campaign layouts are constantly updating. Present the best campaign you can.

Marketing

Crowdfunding requires a crowd. Let’s get your game in front of potential customers in a cost-efficient way.

Shipping and Fulfillment

Established publishers ship product worldwide and save a lot of money in the process. Learn their tricks and gain backers!

A few creators I have helped recently.

Doomsday Robots

Daniel has been involved with the Kickstarter scene long enough to know what has worked and what has flopped. We did a lot of research and planning to put our best foot forward for the Bridges to Nowhere campaign. There were plenty of times, though, where no amount of planning could help us and that’s where Daniel was a godsend. His experience helped us make important decisions, and his professional perspective gave us confidence. Finally, it takes time and access to make connections in the board game industry. We had very few contacts, and Daniel was able to advocate for our game to the right people and got our campaign more attention than we could have on our own. From start to finish, it was a real pleasure working with Daniel, and we could not recommend him more highly.

Mystic Tiger Games

Testimonial Coming Soon!

Success Stories 5: A Solid Foundation

When I list a campaign on the Board Game Badger, I reach out to the publisher to ask them a single question: “What are you doing right in this campaign?” Regardless of whether the publisher meets the funding goal, it is important that we realize real people are working very hard to make games for us. I hope to humanize their campaigns a little in this way. A Solid Foundation “I spent over a year supporting other board games on…

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#1 – Powerships

Here are the top 10 Kickstarter tabletop game campaigns launched this week I think you should back and/or follow! 1. POWERSHIPS Project By: Cwali 2. 878 Vikings – Invasions of England Project By: Academy Games 3. The Island of Doctor Necreaux Project By: Invisible City, LLC 4. Cytosis: A Cell Biology Board Game Project By: Genius Games 5. Rampunctious Project By: Jen Carey 6. The Pursuit of Happiness – Community Project By: Artipia Games 7. Sigil – Powers of War…

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#1 – Tribes: Early Civilization

Here are the top 10 Kickstarter tabletop game campaigns launched this week! 1. Tribes: Early Civilization Project By: Tea Time Productions 2. Rising Sun Project By: CoolMiniorNot 3. Get Off My Land! Project By: First Fish Games 4. DRAGOON: The Rogue and Barbarian Expansion + Reprint Project By: Lay Waste Games 5. Zero Sum: The Card Game Project By: Bad Captain Games 6. Grimslingers: The Northern Territory Project By: Greenbrier Games 7. Critters Below Project By: Antler Games 8. HEXplore…

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Success Stories 4: Build Trust

When I list a campaign on the Board Game Badger, I reach out to the publisher to ask them a single question: “What are you doing right in this campaign?” Regardless of whether the publisher meets the funding goal, it is important that we realize real people are working very hard to make games for us. I hope to humanize their campaigns a little in this way. Build Trust “I think that what we are doing right is that we…

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#1 – Glyph

Here are the top 10 Kickstarter tabletop game campaigns launched this week! 1. Glyph Project By: Kazoodoo Games 2. Relic Knights: 2nd Edition Project By: Soda Pop Miniatures 3. Crossroads of Heroes Project By: Pat Piper 4. Village Attacks Project By: Grimlord Games 5. Dubai: Rebuild the Ruins Project By: Greater Than Games 6. Raiders of the North Sea: Two Expansions Project By: Shem Phillips 7. Ever After: Twisted Realm Project By: Xrosstales 8. Empires of the Void II Project…

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Success Stories 3: Sell Local

When I list a campaign on the Board Game Badger, I reach out to the publisher to ask them a single question: “What are you doing right in this campaign?” Regardless of whether the publisher meets the funding goal, it is important that we realize real people are working very hard to make games for us. I hope to humanize their campaigns a little in this way. Sell Local “The biggest thing that has helped with the campaign’s success so…

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#1 – Pests!

Here are the top 10 Kickstarter tabletop game campaigns launched this week! 1. Pests! Project By: Spontaneously Combustible Games 2. GKR: Heavy Hitters Project By: Weta Workshop 3. Havenwood Horror: Nightfall At Camp Havenwood Project By: DNA Games LLC 4. Thunderstone Quest Project By: Alderac Entertainment Group 5. Rocket Cats in Space Project By: Vile Genius Games 6. Dinosaur Island Project By: Pandasaurus Games 7. Unlocked: The Mansion of Mana Project By: Good Knight Games, LLC 8. Monikers: The Shut…

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Success Stories 2

When I list a campaign on the Board Game Badger, I reach out to the publisher to ask them a single question: “What are you doing right in this campaign?” Regardless of whether the publisher meets the funding goal, it is important that we realize real people are working very hard to make games for us. I hope to humanize their campaigns a little in this way. Demo the Prototype “We’ve continued to demo our game at local game stores…

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#1 – Dwarves of Iron Peak

Here are the top 10 Kickstarter tabletop game campaigns launched this week! 1. Dwarves of Iron Peak Project By: Rocket Slug Games 2. Champions of Midgard: The Expansions Project By: Grey Fox Games 3. Mauser Earth: War for Paris Project By: Wonderlands Project 4. The Terminator™: The Official Board Game Project By: Space Goat Productions, Inc. 5. The Dutch East Indies Project By: Keep Exploring Games 6. Black Orchestra Project By: Game Salute 7. Bearly Working Project By: Lazy Wolf…

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